75 YEARS AGO SHE DID SOMETHING THAT WOULD CHANGE THE WORLD
The invention of beauty
THE STORY OF EILEEN FORD, HER HUSBAND GERRY, AND their nemesis NAMED JOHN CASSABLANCA
we support Katie Ford´s Freedomforall.org
THEIR MODELS WARS
AND WHAT THEY UNLEASHED
HAUNTS US STILL
This is the insightful and important story of the most iconic women in American fashion history Eileen Ford and the man from Paris who´s upstart agency Elite first betrayed her and then challenged her for supremacy in the modeling world
We are very blessed to have the last filmed conversations with both Eileen Ford from her grand house in New Jersey, and John Casablanca who we filmed with in Villars Switzerland only weeks before he passed away
Gracious, polite, insightful, that´s what they both were, accept in John´s case he was even endearing in his reflections on his and Eileens story, her not totally so much, but even in her feisty take no prisoners style, she was still always elogant. We believe that these interviews will give the world a lasting and truly warm impression of one of the perhaps misunderstood men, a man with a reputation that was the perfect foil for Eileen and her image as the strict matriarch of the modeling world, and of Eileen as well, although her last words to us were, ¨You better not just make me look good in this film, you better tell the truth¨.
The truth is her story (and his) with all their color and narrative is equally about us, about our obssessions and deceptions, and in many ways the damages of it all in a world that sells its children for sex.